Dan Pink starts his 10 minute fabulous presentation with a short and precise statement: “The science is unbelievably surprising. The science is a little bit freaky”.
Determined to state this by some interesting studies he analysed, the guy explains us a little bit what the motivation drives are for specific categories of people.
We leave you with 10 minutes very worth watching, which will hopefully raise at the end one single important question to all of you, dear readers: what motivates you to wake up daily and go to work?
Since April Fool’s Day is gone and there’s no spoiler alert danger for this year any longer, we can all relax and lay back. There’s no such thing as butterfly attacks and no human was harmed during the shooting for the following viral video:
More about this here.
p.s: who else played a good prank on his friends yesterday?
Here’s one thing that never goes out of fashion: GENEROSITY. It’s always welcome, painless, free and it implies a minimum of emotional effort.
Some big names noticed this and embedded it in their activity, with multiple great results. Apart from the predictable ones that related to fame, money, satisfaction and so on, I will state the two ones that I find most resuming:
1. People that weren’t consumers of their brand, became consumers over night with no kind of effort whatsoever.
2. Some of these people were really happy about all of this. Simple words, great results.
More on generosity as a trend you can find here or here. Or everywhere around you, let’s hope:).
We love people who are more than their datasheet says.
Bobby McFerring is one of them, showing us below how universal language works. And of course we weren’t the only ones appreciating him: right after his demonstration at the World Science Festival 2009 (New York), he received a teaching offer in neuroscience.
It won’t hurt, nor take too long… so don’t worry, click the link below.
A few good and very good people experienced in creation, PR, strategy and
project management with whom you can freely communicate here or at
aquarium@friendsadvertising.ro
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